Why is no one talking about non-alcoholic cider?
Cider is worth £3bn in the UK. Not surprising, given that a third of UK adults drink it — and the majority of those drinkers are Gen Z and Millennials, the same generation driving the biggest shift in drinking habits this country has ever seen.
1 in 4 UK adults don't drink alcohol.
2 in 3 pub visits don't include a drink.
And an estimated £800m walks out the door every year when consumers choose water because there's nothing worth ordering.
CHANCE Clean Cider. 0.5% ABV. 100% British cider apples. Liquored down from a full-strength 8.2% cider - so your customers get the real thing, just without the alcohol. Classed as alcohol-free under UK regulations, CHANCE is award-winning, loved by drinkers and customers across the UK - and perfect for every occasion cider was made for.
And if there’s one thing we know for sure, it’s that great things happen when you take chances.
This is your chance to offer a refreshing, great-tasting apple cider to your customers.
- Non-alcoholic at 0.5% ABV
- Liquored down from 8.2% ABV for a full cider taste
- Vegan and gluten-free
- Produced by Aston Manor, the traditional cider makers of Worcestershire
Serve CHANCE chilled.
"CHANCE Clean Cider is the alcohol-free cider we’ve all been waiting for. It’s crisp, fresh, and perfectly balanced. It's English summer in a bottle!"
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"Bright amber with aromas of red apple and citrus ..."
London Beer Competition 2025 -
"This alcohol free cider offers juicy apple sweetness, crisp carbonation and a refreshing lightness with just enough acidity to lift the finish."
London Beer Competition 2025
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"A deep-coloured, full-flavoured cider. Golden and sparkling... lots of intensity and palate weight here giving interesting food-match options."
World Alcohol Free Awards 2025
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"Delicate apple aromas blend with warm ginger and hints of pear. The palate reveals baked fruit and subtle spice, leading to a soft, refreshing finish."
IWSC International Wine & Spirit Competition 2025
